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From Doodles to Patterns: My Creative Process for Crafting Playful Designs

Updated: Jul 17, 2025



Hey there, fellow pattern lovers! Ever wondered how those quirky, colorful designs make their way from a blank canvas to a beautifully crafted pattern on fabric, stationery, or your favorite mug? Today, I’m pulling back the curtain to show you exactly how I take a doodle and transform it into a unique surface pattern. 


Whether you're an aspiring designer or just curious about the process, I hope this playful journey inspires you to look at art and patterns with fresh eyes.


Step 1: Spark of Inspiration – Finding the Theme

Creating a pattern always starts with a spark. It could be a fun color combo I see on a walk, or even a quirky phrase that pops into my head! I like to keep it light-hearted and fun. I’ll jot down a few rough sketches and ideas, letting my imagination roam free. 


Pro Tip: Always keep a sketchbook or a notes app handy! You never know when inspiration will strike. 

picture of a sketch book and pencil








Sometimes I find myself doodling on a napkin if I don't have a sketch book handy. lol










Step 2: Doodling Time – Where Ideas Come to Life

Next up, it's doodling time! Here’s where I go wild with pencil and paper (or my tablet). I sketch different elements that fit my theme. The goal is to create a series of small illustrations that are cute, memorable, and can work together in a cohesive pattern.


Fun Fact: Did you know doodling is actually great for creativity? It helps get those ideas flowing and keeps things relaxed!

a page with travel doodles such as camera, passport, hearts, coffee cup, croissants, flags and the Eiffel Tower



Doodling is so fun! As I am creating this blog post, I realized this page of doodles would make a great repeat pattern. Inspiration happens all the time!! Doodle to Pattern!!









Step 3: Digitizing & Color Magic – Making It Pop

Once I’m happy with my doodles, it’s time to digitize them. I photograph the sketches and bring them into my design software to start adding details and color. I really find this step loads of fun.

The colors I choose can make or break the mood, so I play around with different combinations to see what feels lively yet balanced. 

color palette, red, navy, light blue, tan, brown



This is the color palette for my latest collection Petite Parisian.










Step 4: Pattern Assembly – Turning Art into a Design

Now it’s time for the most exciting part: arranging these doodles into a repeat pattern! I experiment with different layouts, playing with spacing and balance. Some elements go together like PB&J, while others need a little adjustment to fit into the design seamlessly. This is where the magic happens as the individual illustrations blend into a pattern that feels fun, balanced, and unique. 

coffee bean pattern on light blue background















Step 5: Final Touches and Exporting – Ready for the World!

With my pattern complete, it’s time for a few last touch-ups. I check that everything aligns well and looks sharp. Once it's perfect, I export it in various formats, ready for printing on fabric, stationery, or whatever project I have in mind.


And voilà! From a little spark of inspiration, a full-fledged pattern is born, ready to add joy and personality wherever it goes.

tumbler with coffee bean design


Why Patterns Matter – A Note from Me to You

Patterns add so much to our daily lives. They’re a splash of personality, a sprinkle of joy, and a touch of whimsy. My goal is always to create designs that make you smile, spark a little joy, or inspire a bit of creativity. And, honestly? Seeing my work bring happiness to others is the best part of what I do. 





Ready to Start Your Own Creative Journey?

If this has inspired you to start doodling or create your own patterns, don’t hold back! Grab a pencil, let your ideas flow, and see where they take you. You never know — that little doodle in the corner of your notebook could become something magical. And if you’re looking for more playful inspiration, check out my website www.nataliablasi.com or follow along on Instagram @nataliablasidesigns for a peek into my latest creations!


Thanks for joining me on my creative journey. Stay inspired, and happy doodling!


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